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FAQ

  1. Why would I want to sell products or services using the TIA Internet Marketplace?
  2. Why should I advertise on the TIA Internet Marketplace? This sounds like an electronic version of your Industry Directory. What's the difference?
  3. We've spent a ton of money on our current website - why should we spend more on yours?
  4. What if I forget my Marketplace Code or the Account Manager user ID or password?
  5. Will TIA continue to have a tradeshow?
  6. How will this affect the 2003 World Tire Expo?
  7. How will my company benefit by listing in the TIA Internet Marketplace?
  8. Additional Questions?

 

Why would I want to sell products or services using the TIA Internet Marketplace?

Think of it as a Sales Tool or your "Silent Salesman." As the industry leader, TIA receives numerous requests daily for products and service information via U.S. mail, e-mail, fax, and phone from potential buyers, both domestic and international. We're simply connecting you to the right resources to sell your products or services.

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Why should I advertise on the TIA Internet Marketplace?

TIA has been the proven leader in the tire industry for over five decades. The Marketplace's traffic is extremely targeted advertisement because most, if not all visitors to our site, are involved in the tire, rubber, recycling and transportation industries.

Traditionally, suppliers have reserved floor space at trade shows to introduce new technology and products. The TIA Internet Marketplace provides a medium that can deliver the same product information and still have the impact of a successful trade show. Best of all, your product is now being promoted 24 hours a day, 7 days a week, 365 days a year for a fraction of the cost of traditional media.

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This sounds like an electronic version of your TIA Membership Directory, what's the difference?

In some ways it is. It is like we merged the TIA Membership Directory with your products and services catalogue. TIA has taken over 240 category listings from our database and created an interactive global platform searchable by company name, product, service, city, zip code or keyword. This gives you the tools to reach your customers, not to mention an international audience and potentially thousands of new customers.

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We've spent a ton of money on our current website. Why should we spend more on yours?

We understand the cost of setting up a website and the cost of programming for e-commerce. Consider the TIA Internet Marketplace as a compliment to your existing Internet marketing plan. Since TIA is a trusted industry leader, we have a tremendous number of potential targeted customers that we can expose to your current site. Add the TIA Internet Marketplace to complete your current internet marketing strategy.

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What if I forget my Marketplace Code or the Account Manager user ID or password?

No problem! If you forget your Marketplace Member Code or your Account Manger user ID or password, simply click on the "forgot your password/code" in the "Marketplace Login" area. You can then either call us or send a request via e-mail and we will forward your code or password via e-mail within 24 hours.

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Will TIA continue to have trade shows?

Yes! The decision was made to hold the World Tire Expo (WTE), formerly the World ITRA Expo, every other year as a biennial event. The next World Tire Expo will be held March 27 - 29, 2003, in Louisville Kentucky. TIA's International Tire Expo (ITE) will be held November 5-8, 2002, in Las Vegas.

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How will this affect the 2003 World Tire Expo?

The Internet Marketplace will compliment the World Tire Expo during the Expo year. This will allow TIA to better promote future events and conferences. As an exhibitor, those who purchase booth space will receive a volume discount on their Internet Marketplace listing fee for that year.

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How will my company benefit by listing in the TIA Internet Marketplace?

There are many benefits. The most apparent benefit is the ability to expand your reach to the global economy without the expense of travel, lodging, food and entertainment. If you have a website, your listing will direct targeted traffic to that site. If you don't have a website, your Marketplace listing can serve as one.

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Additional Questions?

For additional questions about the Marketplace contact Kevin Rowling via e-mail or call 1-800-426-8835.

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